OptMsg Trademark and Brand Guidelines

Last modified: March 20, 2025

OptMsg trademarks and brand assets are valuable intellectual property. To protect them—and to prevent confusion with other products or services—we’ve created these OptMsg Trademark and Brand Guidelines (“Guidelines”).

These Guidelines explain how OptMsg trademarks, names, logos, designs, domain names, visual styles, and other brand elements may and may not be used.

By using any OptMsg trademark or brand asset, you agree to follow these Guidelines.

Ownership of OptMsg Trademarks and Brand Assets

All registered and unregistered trademarks, service marks, logos, trade names, designs, domain names, website content, applications, and other distinctive brand elements (collectively, the “OptMsg Marks” and “OptMsg Brand”) are the exclusive property of OptMsg, LLC and/or its affiliates.

These assets are protected by trademark, copyright, and other intellectual property laws in the United States and internationally.

When You May Use OptMsg Marks

You may use OptMsg Marks only if:

You have received explicit written permission from OptMsg, or
Your use is allowed under a specific legal exception (such as fair or nominative use).

If you do not agree to these Guidelines—or fail to follow them—you are not permitted to use OptMsg Marks or brand assets.

OptMsg reserves the right to modify these Guidelines at any time and to revoke permission for any use that does not comply.

Prohibited Use of OptMsg Marks

You may not use OptMsg Marks or brand elements in any way that could:

Cause confusion about the source of a product or service
Suggest affiliation, sponsorship, endorsement, or partnership with OptMsg
Take unfair advantage of the OptMsg brand or harm its reputation

Without OptMsg’s prior written consent, you may not (non-exhaustive list):

Use OptMsg Marks (or confusingly similar variations or misspellings) on products, packaging, marketing materials, or merchandise
Offer, promote, sell, or distribute goods or services under OptMsg Marks
Use OptMsg Marks as part of a business name, product name, domain name, or social media handle
Use OptMsg Marks in advertising, promotional materials, or comparative advertising that is misleading or unlawful
Create swag, apparel, or other merchandise using OptMsg branding
Copy or imitate OptMsg designs, layouts, typography, color schemes, graphics, or imagery for your own products or services

Permitted Use (Limited Exceptions)

In most cases, written permission is required to use OptMsg Marks.

In limited circumstances, you may use OptMsg word marks (not logos) solely to truthfully and accurately refer to OptMsg or its products or services (e.g., factual references in reviews or commentary).

If you are an authorized OptMsg partner, reseller, or vendor, your use of OptMsg Marks is governed by your agreement with OptMsg and must also comply with these Guidelines.

How to Request Permission

If you would like to use an OptMsg Mark or brand asset, please submit a request that includes details of your intended use.

Email: support@optmsg.com

If you are already working with OptMsg, coordinate directly with your OptMsg contact.

When in doubt—ask first.

Proper Use of OptMsg Marks

If permission is granted (or your use qualifies under applicable law), you must follow all rules below.

General Trademark Usage Rules

Use OptMsg Marks exactly as provided and in accordance with OptMsg brand and logo guidelines
Do not alter colors, proportions, orientation, or apply effects to any OptMsg Mark
Do not use OptMsg Marks as nouns, verbs, plurals, or possessives
- Always use them as adjectives followed by a generic term (e.g., “OptMsg® email service”)
Clearly indicate when you are referring to an OptMsg trademark
Do not combine OptMsg Marks with your own branding, logos, slogans, or taglines
Do not incorporate OptMsg Marks into domain names, app names, product names, or social media accounts
Do not display OptMsg Marks more prominently than your own brand
Do not use OptMsg branding in ways unrelated to OptMsg products or services to gain visibility or search ranking
Do not imply endorsement, affiliation, or partnership unless explicitly authorized
Do not use OptMsg Marks in connection with illegal, defamatory, obscene, or otherwise objectionable content

Trademark Attribution

When using OptMsg Marks lawfully, include appropriate trademark attribution, such as:

Additional Terms

All goodwill generated through use of OptMsg Marks benefits OptMsg exclusively
You may not claim ownership of OptMsg Marks through registration, common law, domain names, or otherwise
OptMsg may request samples of materials using its Marks to verify compliance
You must promptly make any changes requested by OptMsg

OptMsg provides its Marks “as is” and makes no warranties—express or implied—regarding their use, including any warranties of non-infringement.